CRO Reports

Focus: ERP in the cloud
sponsored by TechTarget ComputerWeekly.com
EGUIDE: In this guide we reflect on 50 years of business software followed by a look to the future as we explore the evolution from on-premise to cloud systems; analysing Oracle's claim for Infrastructure as a Service (IaaS) business to the proliferation of cloud integrations.
Posted: 08 Feb 2021 | Published: 02 Dec 2016

TechTarget ComputerWeekly.com

CRM enters maturity as customer experience custodian
sponsored by TechTarget ComputerWeekly.com
EGUIDE: CRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.
Posted: 08 Feb 2021 | Published: 21 Dec 2020

TechTarget ComputerWeekly.com

Intent Data: Unlocking Revenue Growth
sponsored by TechTarget
EBOOK: Download this TechTargt eBook to see how you can leverage intent data to achieve sales and marketing objectives in every stage of the sales funnel, and support a revenue-rich ABM strategy.
Posted: 15 Mar 2021 | Published: 19 Feb 2021

TOPICS:  CRM
TechTarget

Emojis, WISE women, and the battle with fake online reviews
sponsored by TechTarget ComputerWeekly.com
PODCAST: In this episode, the lead up to an end-of-year General Election has Brian McKenna, Caroline Donnelly and Clare McDonald discussing politicians launching their own emojis, as well as the abuse many female politicians face online. The team also ponders whether online voting could be on the horizon for the UK.
Posted: 08 Feb 2021 | Premiered: Nov 15, 2019

TOPICS:  CRM
TechTarget ComputerWeekly.com

Third-party marketing automation vs. native CRM tools
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Though many CRM platforms offer native marketing automation tools, many organisations find it beneficial to use a third-party application, such as Eloqua or Marketo. Read more in this e-guide.
Posted: 08 Feb 2021 | Published: 24 Jan 2020

TechTarget ComputerWeekly.com

Web Content Management Tools 101
sponsored by BrightSpot
EGUIDE: A web content management (WCM) tool is an excellent way to produce and deliver content, but choosing the right WCM tool for your business can be a challenge. Decide if a WCM platform fits your business needs, and learn about important capabilities and features you should look for to maximize your ROI.
Posted: 11 Sep 2017 | Published: 11 Sep 2017

BrightSpot

15 Steps (And More) to Improve the Customer Experience
sponsored by Zendesk
EGUIDE: Customers – they're the lifeblood for many organizations. Which is why keeping up customer experience with the right CRM tools is a necessity. In this expert e-guide, learn 15 steps to improve the customer experience and how to use social CRM tools to your advantage.
Posted: 03 May 2017 | Published: 28 Apr 2017

Zendesk

Achieve CX Optimization with Call Center Transformation
sponsored by Squelch
EGUIDE: In this guide, learn how call center optimization can improve your CX strategy. Discover 5 common customer support problems affecting your CX, and learn how call center transformation can increase business value and drive customer satisfaction.
Posted: 03 Jul 2019 | Published: 01 Jul 2019

Squelch

Sentiment analysis software takes social media monitoring to new level
sponsored by TechTarget Content Management
EBOOK: AI, BI and big data coupled with social media sentiment analysis tools show potential for marketing automation and next-generation sales.
Posted: 16 Jan 2018 | Published: 16 Jan 2018

TechTarget Content Management

Boost Contact Center Service (Without Adding Agents)
sponsored by NICE
EGUIDE: Contact center service is critical to customer experience, so you need to ensure that your company's call center agents have the right tools and techniques for the job. Scott Sachs, President of SJS Solutions and a contact center pro, explains how to level-up your contact center ... without adding players.
Posted: 31 Aug 2017 | Published: 30 Aug 2017

NICE