Marketing Channels Reports

Media Consumption Study 2017 UKI Infographic
sponsored by TechTarget ComputerWeekly.com
EGUIDE: The results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.
Posted: 08 Feb 2021 | Published: 28 Apr 2017

TechTarget ComputerWeekly.com

MicroScope – September 2023: Channel pushes on against the odds
sponsored by MicroScope
EZINE: In this issue, we take a look at the struggles and triumphs faced by the channel this year so far. Also read up on possible solutions to the skills shortage, including the opening up of STEM to a more diverse range of students, and the necessity for improving skills on the job.
Posted: 31 Aug 2023 | Published: 01 Sep 2023

MicroScope

How to Use Purchase Intent to Refocus ABM Priorities
sponsored by TechTarget
EBOOK: This new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
Posted: 08 Feb 2021 | Published: 25 Jun 2020

TechTarget

MicroScope – October 2021: Choosing a channel career
sponsored by MicroScope
EZINE: In this issue, we explore whether more partners equals better business, and take a closer look at how IT consumption is changing thanks to subscription services. Also read a special feature looking into whether the channel offers good prospects for school-leavers hoping to start on a career path that could make a difference
Posted: 01 Oct 2021 | Published: 01 Oct 2021

MicroScope

MicroScope – November 2021: Scaling the skills shortage
sponsored by MicroScope
EZINE: Navigating the challenges of retaining talent is an increasing concern for the channel, with many professionals set to change jobs – discover why this is and how big of a problem the industry faces. Also read about the increase in demand for anything as a service, and why exactly the channel keeps enduring through the years
Posted: 04 Nov 2021 | Published: 05 Nov 2021

MicroScope

Social Media: The New Frontier
sponsored by TechTarget IT Channel
EBOOK: This handbook examines social media-related opportunities for channel professionals, with discussions on social media platforms for business, integration, professional services and regulatory compliance concerns.
Posted: 14 May 2014 | Published: 15 May 2014

TechTarget IT Channel

Not Business as Usual. The Changing Channels in Consumer Electronics
sponsored by IBM Line of Business
WHITE PAPER: IBM explores how the impact of innovative business models for "how to sell" are now as important as the innovative products themselves - CE manufacturers need to skillfully manage their mix of sales channels for future success.
Posted: 29 Nov 2007 | Published: 01 Nov 2007

IBM Line of Business

5 Tips to Sell Faster, Easier
sponsored by Oracle Corporation
WHITE PAPER: Access this white paper to find out how you can leverage technology and consumer trends to build a successful modern sales force.
Posted: 12 Dec 2014 | Published: 12 Dec 2014

Oracle Corporation

5 Secrets: Build Your Sales Pipeline and Keep it Growing
sponsored by Salesforce
EBOOK: In this e-book, find out how to make a major shift in your sales approach for the better in order to both increase individual sales rep effectiveness and improve collaborative team selling.
Posted: 30 Sep 2013 | Published: 30 Sep 2013

Salesforce

Channel Strategies Ezine: June 2011
sponsored by TechTarget IT Channel
EZINE: This Ezine features actionable information on technologies and sales tactics.  Read on for expert advice on how resellers are using iPads to generate extra revenue, new opportunities with BPOS Suite, and how to navigate the vendor merger and acquisition binge.
Posted: 13 Jun 2011 | Published: 13 Jun 2011

TechTarget IT Channel