Relationship Marketing Reports

Making Sense of B2B Purchase Intent Data and Putting It to Use
sponsored by TechTarget
EBOOK: Simply adopting a CRM system doesn’t guarantee better customer relationships. The data you put into the system matters. In this e-book, Patricia Anton, founder of Anton Consulting, Inc. discusses how you can bring together data, human processes and technology to create a competitive advantage.
Posted: 07 Apr 2021 | Published: 07 Apr 2021

TOPICS:  CRM
TechTarget

Computer Weekly – 24 May 2022: Set innovation free and make great ideas a reality
sponsored by TechTarget ComputerWeekly.com
EZINE: In this week's Computer Weekly, we look at Gartner's call to innovate – and innovation across retail, the circular economy and the automotive sector. We talk to Verastar's CTO about customer engagement in its small business services. And we examine how poor data quality is frustrating corporate desires to be data-driven. Read the issue now.
Posted: 23 May 2022 | Published: 24 May 2022

TechTarget ComputerWeekly.com

Focus: ERP in the cloud
sponsored by TechTarget ComputerWeekly.com
EGUIDE: In this guide we reflect on 50 years of business software followed by a look to the future as we explore the evolution from on-premise to cloud systems; analysing Oracle's claim for Infrastructure as a Service (IaaS) business to the proliferation of cloud integrations.
Posted: 08 Feb 2021 | Published: 02 Dec 2016

TechTarget ComputerWeekly.com

Computer Weekly - 9 August 2022: Eurotunnel's digital journey for the realities of post-Covid travel
sponsored by TechTarget ComputerWeekly.com
EZINE: In this week's Computer Weekly, the travel industry was devastated by the pandemic, but we find out how Eurotunnel is turning to digital to better engage customers in the post-Covid world. We examine the impact of the economic slowdown on the tech giants. And we explain all you need to know about data gravity. Read the issue now.
Posted: 05 Aug 2022 | Published: 09 Aug 2022

TechTarget ComputerWeekly.com

Computer Weekly buyer's guide to customer insight
sponsored by TechTarget ComputerWeekly.com
EBOOK: In this 14-page buyer's guide, Computer Weekly looks at how firms adapt to new behaviors, as well as utilize deep learning to gain better insights and use intelligent analytics apps to enhance interactions.
Posted: 08 Feb 2021 | Published: 20 Mar 2018

TechTarget ComputerWeekly.com

SiriusDecisions Research Brief: The Buyer Signals Framework
sponsored by TechTarget
ANALYST BRIEF: In this Forrester brief, learn about the SiriusDecisions B2B Buyer Signals Framework and how it helps organizations identify the required signals and signal sensors for executing successful marketing programs and tactics.
Posted: 15 Mar 2021 | Published: 03 Mar 2021

TOPICS:  CRM
TechTarget

How CPQ Software Can Boost Your Sales Processes
sponsored by Conga
EGUIDE: The sales process is riddled with obstacles, but determining price and delivering an accurate quote should not be one of those obstacles. In this e-guide, discover how configure price quote (CPQ) software and Salesforce tools can help speed the sales process and bring BI to your sales processes.
Posted: 24 Apr 2017 | Published: 24 Apr 2017

Conga

2020 Media Consumption Series Infographic
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Here they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?
Posted: 06 Aug 2021 | Published: 06 Aug 2021

TechTarget ComputerWeekly.com

How Omnichannel Data is at the Core of New Commerce Offerings
sponsored by Adyen
EGUIDE: Most companies know they need to bring data silos together to improve customer experience, but they're struggling to do it. In response, some technology vendors are creating omnichannel technology to bring together disparate pockets of customer data. Learn how 2 major vendors are targeting customer data silos to create a truly omnichannel picture.
Posted: 26 Apr 2017 | Published: 25 Apr 2017

All resources sponsored by Adyen

Taking on Virtual Agents to Handle Global Smartphone Users
sponsored by ConvergeOne
EGUIDE: Explore the growing acceptance of virtual agents and find out how Vivino, the world's most downloaded wine app, configured their contact center and improved customer experiences for millions of global smartphone users speaking different languages.
Posted: 23 May 2018 | Published: 23 May 2018

ConvergeOne