Co-Marketing Reports

AMD Honored on CRN’s 5-Star Partner Programs Guide for Second Consecutive Year
sponsored by AMD
PRESS RELEASE: AMD was named  to CRN's 2011 Partner Programs Guide for its AMD Fusion Partner Program (FPP). CRN's  Partner Programs Guide recognizes  vendors  with robust partner programs or products  that provide the best possible partnering elements for channel success.
Posted: 15 Jun 2011 | Published: 28 Mar 2011

AMD

Profiling ABM Success: New Research for Benchmarking and Roadmapping Your Own ABM Journey
sponsored by TechTarget
RESEARCH CONTENT: As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.
Posted: 08 Feb 2021 | Published: 18 Apr 2019

TechTarget

Infographic: Content marketing strategy in a post-pandemic era - Engaging IT buyers
sponsored by TechTarget ComputerWeekly.com
INFOGRAPHIC: When the pandemic hit and live events had to end organisations needed to rethink their marketing mix and move to a digital space. In this infographic, we share a few tips and tricks for developing engaging content in a post-pandemic era.
Posted: 05 Oct 2021 | Published: 05 Oct 2021

TechTarget ComputerWeekly.com

RPA vs. BPM: How are they different?
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Robotic process automation and business process management are complementary partners in driving digital transformation initiatives. RPA has received a lot more publicity in recent years, but BPM is an essential discipline and a key enabler in scaling RPA projects. Here are the main differences between these process-oriented initiatives.
Posted: 19 May 2022 | Published: 19 May 2022

TechTarget ComputerWeekly.com

Digital Transformation: Part I
sponsored by TechTarget ComputerWeekly.com
PRESENTATION: In this presentation from our CW500 event, director of digital architecture and transformation Chris Boyd explains how Telefonica tackled the challenges of delivering people, cultural and organisational change.
Posted: 08 Feb 2021 | Published: 17 Mar 2016

TechTarget ComputerWeekly.com

Evolving Persona Thinking to Win More Business
sponsored by TechTarget
EBOOK: In this e-book, “Evolving Persona Thinking to Win More Business,” we discuss how to use prospect-level intent data to engage buying groups in target accounts so you can identify and capture real demand, real opportunities, and real buyers by eliminating gaps in your tactical execution.
Posted: 08 Feb 2021 | Published: 30 Dec 2020

TechTarget

Virtual Event Success— from Recruitment to Follow-Up
sponsored by TechTarget
PRODUCT OVERVIEW: Executing a successful virtual event, whether a straightforward webcast or robust tradeshow, requires expertise across many disciplines. Luckily, TechTarget is here to help with their portfolio of virtual events and services. Learn how they can help you ensure virtual event success—from recruitment to follow-up—in this solution brief.
Posted: 08 Feb 2021 | Published: 06 Apr 2020

TechTarget

5 Must-have Features in a Marketing Automation Platform
sponsored by Marketo
EGUIDE: There are many marketing automation platforms to choose from, so it is critical that you choose the one that best meets your organization's needs. In this e-guide, uncover which 5 must-have features to look for in a marketing automation platform and find a further outline of their clusters of features.
Posted: 29 Jul 2016 | Published: 26 Jul 2016

Marketo

CRM enters maturity as customer experience custodian
sponsored by TechTarget ComputerWeekly.com
EGUIDE: CRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.
Posted: 01 Jul 2021 | Published: 01 Jul 2021

TechTarget ComputerWeekly.com

Your Guide to Building an Effective Digital Transformation
sponsored by Virtusa
EGUIDE: In this expert e-guide, we explore 5 key steps to building a comprehensive digital transformation strategy that helps you craft positive experiences for your customers and employees.
Posted: 15 Feb 2018 | Published: 07 Feb 2018

Virtusa